Sijia Feng

Information Experience Design (MA)

About

Sijia Feng is a multimedia artist and graphic designer from China. She has a background in visual communication and is also dedicated to exploring information experience design. She creates captivating art experiences by using animation and programming to produce artistic installations.

 “Cultural Scale investigates the sustainability of traditional festivals in the commercial future through the lens of classical Chinese mythology, philosophical concepts of instrumental and value rationality, and Daoist teachings. This work encourages viewers to embrace modernity while reflecting on how to preserve valuable cultural heritage.

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